GlobeTrader is a brand-owned B2B wholesale portal from XM Works, Inc., 125 S Highway 101, Solana Beach, CA 92075. This page is a 2026 comparison of eight different jobs. Start with the cards, then pick one or two columns to set against GlobeTrader. The full fee table is in the page for anyone — and any crawler — who needs every number.
Portal vs marketplace is defined in What a B2B wholesale portal is.
GlobeTrader
Brand-owned wholesale portal.
Pick this if you want your own catalog and buyers, not a marketplace.
Faire
Marketplace.
Pick this if you want their retailers and will pay a take rate.
Shopify B2B
Wholesale on your Shopify store.
Pick this if DTC already lives on Shopify.
SparkLayer
Wholesale layer on an existing store.
Pick this if you already have the storefront.
RepSpark
Wholesale portal + digital catalogs + reps (apparel/footwear/golf).
Pick this if line sheets and a sales force are the product.
NuORDER
Digital showroom + wholesale orders (Lightspeed).
Pick this if department-store / specialty wholesale is the motion.
Cin7
Inventory and OMS.
Pick this if stock, warehouses, and channels are the system of record (not a selling portal).
Alibaba
Sourcing marketplace.
Pick this if you are buying product, not running brand wholesale.
Compare against GlobeTrader
GlobeTrader stays in the first column. Choose one or two others (default: Faire).
| GlobeTrader (pinned) | Faire | Shopify B2B | SparkLayer | RepSpark | NuORDER | Cin7 | Alibaba | |
|---|---|---|---|---|---|---|---|---|
| Job | Brand-owned wholesale portal | Marketplace | Wholesale on your Shopify store | Wholesale layer on an existing store | Wholesale portal + digital catalogs + reps | Digital showroom + wholesale orders | Inventory and OMS — not a selling portal | Sourcing marketplace |
| Pick this if | You want your own catalog and buyers, not a marketplace | You want their retailers and will pay a take rate | DTC already lives on Shopify | You already have the storefront | Line sheets and a sales force are the product | Department-store / specialty wholesale is the motion | Stock, warehouses, and channels are the system of record | You are buying product, not running brand wholesale |
| Who owns the buyer | The brand | Shared | The brand | The brand | The brand | The brand (showroom); marketplace for discovery | You already own the channels | Shared |
| Fee model | $199–$499 / mo | ~15% + $10 | Plus ~$2,300 / mo | From $49 / mo | Quote (Accelerate / Professional / Enterprise) | Custom quote (site has mentioned from ~$600/mo; implementation advertised $7,500+) | Listed from $349/mo (Omni; quote for scale) | $1,999–$7,499 / yr |
| Reps | Built in | No | Usually extra apps | Agent portal | First-class (catalogs + sales force) | Core (showroom + order-writing) | Not a showroom | No |
Full 2026 table for crawlers
The numbers (public 2026 figures)
| GlobeTrader | Faire | Shopify B2B / Plus | SparkLayer | RepSpark | NuORDER | Cin7 (Omni) | Alibaba.com | |
|---|---|---|---|---|---|---|---|---|
| Best for | Brands that want their own wholesale link, independent reps, and tradeshow QR on top of Shopify/Magento — without a default 15% marketplace cut | Brands that need independent retailers they do not already have; retailers who want net-60 and free opening-order returns | Brands that want DTC + wholesale in one Shopify admin and will pay Plus (or accept native B2B catalog limits on lower plans) | Wholesalers who want self-serve B2B on the store they already run (sales agents, quoting) without a separate microsite | Apparel, footwear, and golf brands that sell through digital catalogs, line sheets, and a sales force | Fashion and specialty wholesale: digital showroom, rep order-writing, department-store / specialty motion | Inventory and order management / OMS — stock and warehouses as the system of record. Not a branded wholesale selling portal. | Importers, private-label, and factories — not a branded retailer portal |
| Who owns the buyer | The brand (orders on the brand’s wholesale link). A buyer hub is also marketed; the paying product is the portal. | Shared on marketplace orders. Faire Direct is 0% commission for retailers the brand brings. | The brand (Shopify company accounts). | The brand. SparkLayer overlays B2B on the merchant’s existing URL; retail visitors never see it. | The brand. Orders run on RepSpark’s wholesale tools, not a Faire-style marketplace take. | The brand on the wholesale site. NuORDER also markets a buyer marketplace for discovery. | Not a selling marketplace. You already own the channels Cin7 is syncing. | Shared. Search and checkout sit on Alibaba (often with Trade Assurance). |
| Seller fees | Essential $199/mo, Pro $299/mo, Enterprise $499/mo (yearly: $159 / $239 / $399). Payment integration fee 0.50% / 0.35% / 0.25%. Free trial advertised. | Free to list. Marketplace: 15% + $10 new-customer fee (North America). 0% Faire Direct. Processing 1.9%–3.5% + $0.30 by payout speed (SaleHoo, 21 July 2026). | Plus: $2,300/mo (3-year USD term) or $2,500/mo (1-year), or a variable platform fee. Native B2B exists below Plus with tighter catalog limits. Card rates extra. | Free Basic (3 price lists, 5 orders/mo). Paid: Starter $49/mo, Growth $149, Pro $299, Enterprise from $499/mo. Extra agents $39/user; quoting $49/mo below Pro. No SparkLayer take-rate on invoice/quote payments. | Quote only. Named tiers: Accelerate, Professional, Enterprise (repspark.com/pricing). No public monthly dollar list — do not invent one. | Custom quote. Official wholesale page has mentioned plans from about $600/mo; a standard implementation is advertised as $7,500+ (sometimes waived). Confirm on nuorder.com — not unofficial blog “$7k/year” figures. | Directory listings commonly start at $349 / $599 / $999 per month (Omni; Software Advice / GetApp). Quote for scale. This is inventory software, not a portal take-rate. | US packages: $1,999 / $3,999 / $7,499 per year. SaleHoo’s “~$166/mo” matches the $1,999 year. Other regions quote Gold Supplier differently — confirm with Alibaba. |
| Buyer fees | Marketed as free. | Free to join. Net-60 and free opening-order returns are buyer perks funded by seller commission. | None as a marketplace. Accounts pay you. | None as a marketplace. SparkLayer does not process cards; the host store (e.g. Shopify) does. | Retailers order through the brand’s catalogs; not a Faire-style buyer perk funded by 15%. | Buyers use the showroom; not a 15% marketplace perk model. | Not a buyer marketplace. | Typically free for buyers. |
| Marketplace commission | None published on globetrader.com/pricing. Do not invent a GMV take-rate. The only published % is the payment integration fee. | ~15% + $10 on first marketplace orders; 15% on later marketplace orders; 0% Direct. | None (commerce software). | None (B2B layer). | None published as a Faire-style % of GMV. Software is quote-priced. | None published as a Faire-style % of GMV. Software is custom-quoted. | None — inventory / OMS, not a selling marketplace. | Membership on the US seller page, not a Faire-style % of GMV. |
| Net terms | Net checkout terms and customer-specific payment terms on all three plans. | Net-60 for buyers (marketplace perk). | Native payment terms on company/location records. | Net terms, pay on invoice, pay on account (listed on all plans). | Brand-set on the wholesale tools. | Brand/account terms on the showroom. | Whatever the connected sales channel extends. | Trade Assurance escrow — not brand-extended net-30 from your own portal. |
| MOQ | Brand-set (order limits in the portal). | Per brand; SaleHoo commonly $100–$300. | Brand-set (quantity rules / catalogs). | Brand-set (pack size, min/max, order-total rules). | Brand-set. | Brand-set. | Not the product. | Per supplier; SaleHoo often 100–1,000+ units. |
| Reps | Built in: sales-rep admin portal, order-on-behalf, commission tracking (globetrader.com/reps). | Not a dedicated independent-rep commission system. | Company accounts/catalogs are native; rep-assisted ordering and quoting typically need extra apps. | Sales Agent Portal: 1 / 2 / 5 agents on Starter / Growth / Pro; +$39 per extra agent. | First-class: digital catalogs, line sheets, order-writing for a sales force. | Core product: digital showroom and rep order-writing. | Not a wholesale showroom or commission portal. | Not a brand-rep commission tool. Staff sub-accounts on seller packages. |
| Tradeshow QR | Quick Order Form + Quick Order QR Code tradeshow order system on every plan. | Marketplace app/storefront — not a brand-booth QR cart you control. | No native booth-QR wholesale flow in the Shopify comparisons cited here. | Quick order, CSV/email Intelligent Cart, barcode scan — not marketed as tradeshow QR. | Event microsites and catalogs; not marketed as GlobeTrader-style booth QR. | Virtual showrooms and market appointments; not a booth-QR cart you own. | Not the product. | Sourcing + Trade Assurance. Physical Asia shows sit more with Global Sources. |
| Add-on vs replatform | Add-on to Shopify, Magento, or another DTC store (unique wholesale link; optional theme integration). | Listing, not a replatform. Shopify inventory sync is part of Faire’s public pitch. | Native layer if you already run Shopify; replatform if you are leaving Magento/custom/ERP. Plus is a plan change. | Overlay — no replatform; an existing store is required. Shopify (all plans), BigCommerce, Wix, WooCommerce; Magento/custom via Ignite. | Wholesale ecommerce platform with Shopify/ERP integrations — catalogs and reps are the product. | Wholesale / showroom platform with 120+ ERP, PLM, and POS integrations (Lightspeed). | OMS / inventory layer across channels. Complements a portal; it is not one. | Separate marketplace storefront (US page mentions Shopify/Amazon catalog import). |
| Geography | HQ Solana Beach, CA; marketed global. | SaleHoo: US, CA, UK, EU, AU, NZ. | Global Shopify. Plus has localized list prices. | Based in Bath, UK (support Mon–Fri 8am–6pm GMT; Enterprise 24/7). Used internationally on Shopify et al. | Strong in apparel, footwear, and golf; used with US and international wholesale teams. | Global B2B (Lightspeed); fashion and specialty first. | Global inventory / OMS software. | Global sourcing; US seller packages at seller.alibaba.com/us. |
Do not flatten those fees into one “wholesale rate”: monthly software (GlobeTrader, SparkLayer), % of GMV (Faire marketplace), enterprise SaaS (Plus), quote-only wholesale platforms (RepSpark, NuORDER), inventory/OMS (Cin7), annual membership (Alibaba US).
Software is GlobeTrader. When you want XM Works on the account, that is The Works — live full-service export management. Those retainers (Essentials $5,000 / month + 5%, Growth $10,000 / month + 3%, Full-Service $15,000 / month + 2% of gross sales through managed accounts) are not the $199 / $299 / $499 GlobeTrader seller plans.
Choose X if…
Choose GlobeTrader if you want a brand-owned wholesale microsite — your link, invoices, independent-rep commissions, and tradeshow QR — on Shopify, Magento, or another stack, and you do not want Faire’s 15% as the default cost of an order. House accounts, reps, and shows are the motion.
Choose Faire if distribution is the bottleneck: you need indie retailers you do not already have. SaleHoo treats Faire as the default indie-retail marketplace (net-60; free opening-order returns). Pay 15% + $10 on marketplace first orders, 15% on reorders, or move those accounts to Faire Direct (0%). SaleHoo flags category saturation (e.g. candles, jewelry) and payout-speed processing as watch-outs.
Choose Shopify B2B / Plus if wholesale is a module of a larger Shopify operation: one admin, company/location records, catalogs, net terms, shared DTC inventory. Plus is $2,300/mo on a three-year USD term — a different budget than a $199–$499 portal. Shopify’s 1 July 2026 article: native B2B now runs on every plan; unlimited catalogs, deposits, and partial payments stay on Plus.
Choose SparkLayer if buyers should stay on your existing storefront URL. Paid plans start at $49/mo (50 B2B orders, 1 sales agent); Basic is free. SparkLayer does not process payments. Non-Enterprise plans cap monthly B2B orders (50 / 100 / 150). SparkLayer’s own copy contrasts itself with “web portal” products that send wholesale buyers to a separate site — which is the GlobeTrader model. Pick the UX you want.
Choose RepSpark if the product is digital catalogs, line sheets, and a sales force — especially apparel, footwear, and golf. Pricing is quote-only (Accelerate / Professional / Enterprise).
Choose NuORDER if the motion is a digital showroom and wholesale order-writing for department-store and specialty retail (Lightspeed). Pricing is a custom quote; the official site has mentioned plans from about $600/mo and a standard implementation advertised as $7,500+.
Choose Cin7 if inventory is the system of record: warehouses, stock, and channels. It is OMS, not a branded wholesale selling portal. Directory listings commonly start at $349/mo (Omni).
Choose Alibaba if the job is factory-direct sourcing, private label, or containers. It is not a Faire alternative for boutique branded goods and not a GlobeTrader alternative. MOQs are often hundreds of units; Trade Assurance is the risk tool. US membership: $1,999–$7,499/year.
Run two if you need discovery and ownership: Faire or Alibaba for new doors; a portal, SparkLayer, Shopify B2B, RepSpark, or NuORDER for house accounts, reps, and reorders. Pair Cin7 when inventory — not the storefront — is the bottleneck.
Worked example: a $1,000 opening order
SaleHoo’s 2026 guide uses a $1,000 opening order as the unit (“15% + $10 takes $160 off a $1,000 opening order before you’ve shipped a box”). Math below uses published rates only.
Assumptions. $1,000 USD product subtotal (no shipping/tax). North American brand; Faire marketplace first order from a new retailer (not Direct); the $10 is Faire’s North America new-customer fee. GlobeTrader Pro $299/mo + 0.35% payment integration fee. No GlobeTrader GMV commission is published, so none is included. Faire processing (1.9%–3.5% + $0.30) and GlobeTrader gateway fees (PayPal, Authorize.net, card networks) are not invented and sit outside the $160 vs $3.50 lines. Faire net-60 / free opening-order returns, and Faire’s retailer network, are not priced into GlobeTrader’s $299.
| Line on that $1,000 | Faire marketplace (new retailer) | GlobeTrader Pro (published) |
|---|---|---|
| Commission / take-rate | 15% = $150 | No GMV commission published |
| New-customer fee | $10 | $0 (SaaS is monthly) |
| Published payment-related % | Processing not in the $160 | 0.35% = $3.50 |
| Published subtotal on this order | $160 | $3.50 |
Add SaleHoo’s Faire payout band and that first order is about $179–$195 published ($19.30–$35.30 processing). GlobeTrader’s comparable unknown is the gateway take. Faire has no monthly listing fee in SaleHoo’s table; GlobeTrader Pro does.
| If this month you process… | Faire marketplace | GlobeTrader Pro $299 + 0.35% |
|---|---|---|
| One $1,000 new retailer order | $160 (+ processing) | $299 + $3.50 = $302.50 (+ any gateway fees) |
| Ten $1,000 reorders (15%, no $10) | $1,500 (+ processing) | $299 + $35 = $334 (+ any gateway fees) |
| Ten $1,000 via Faire Direct (0%) | $0 commission (+ processing) | Still $334 if those orders run on GlobeTrader |
Crossover vs Faire marketplace commission (ignoring $10, processing, gateway fees): $299 ÷ 0.15 ≈ $1,993 GMV/month equals one month of Pro. Arithmetic on published rates, not a promise the same orders follow.
Faire Direct caveat: if the retailer already buys from you, Direct’s 0% commission can beat both a 15% cut and a $299 portal on commission alone. The portal argument is then operational — your link, reps, QR booth, Magento/Shopify add-on, terms you extend — not “Faire is always more expensive.”
SparkLayer ($49–$499/mo, order caps) and Plus ($2,300/mo) do not belong on a single-PO grid. Alibaba’s $1,000 factory order is membership plus freight — wrong category. RepSpark, NuORDER, and Cin7 are not a percentage of that $1,000 order, so this example does not apply the same way: RepSpark and NuORDER are quote-priced selling platforms; Cin7 is inventory/OMS.
FAQ
Is GlobeTrader a Faire alternative?
For house accounts, reps, and a brand-owned checkout, yes: software plus a published payment-integration fee instead of 15% + $10 as the default. For Faire’s retailer network, net-60, and free opening-order returns, no. Those are what the commission buys. Brands often list on Faire for discovery and keep a portal (or Faire Direct) for accounts they own.
Is GlobeTrader a Shopify B2B alternative?
It can be if you want a dedicated wholesale portal — including Magento, rep commissions, and tradeshow QR — without Plus. It is not Shopify DTC and not Plus’s commerce OS. If company catalogs inside Shopify are enough, native B2B or SparkLayer-on-Shopify is the smaller change. GlobeTrader’s published position is add-on, not replatform.
Is GlobeTrader an Alibaba alternative?
No. Alibaba is factory sourcing with memberships and Trade Assurance. GlobeTrader is a branded order portal for brands selling to retailers. It does not publish a China-factory catalog or an Alibaba-scale RFQ flow. “Alibaba alternative” belongs with Global Sources, IndiaMART, Made-in-China, Thomasnet.
Is GlobeTrader a SparkLayer alternative?
Same job family, different shape. SparkLayer overlays your current website from $49/mo (or free Basic). GlobeTrader is a custom branded portal / unique link, names Magento beside Shopify, and treats rep commissions and tradeshow QR as first-class. SparkLayer’s published extras are the sales-agent storefront, quoting engine, and AI cart, with order caps off Enterprise. Choose on URL (retail site vs wholesale microsite) and Magento/rep/show needs.
How is GlobeTrader different from RepSpark, NuORDER, and Cin7?
RepSpark and NuORDER are wholesale selling platforms (showroom, reps, line sheets), often fashion-first and quote-priced. Cin7 is inventory/OMS. GlobeTrader is a brand-owned wholesale portal for consumer-product brands (toys, pet, golf and similar) plus a buyer/rep network, with XM Works “The Works” as the optional export desk.
Does GlobeTrader take a commission?
Not on the public pricing page. Cost is the plan ($199 / $299 / $499 monthly, or yearly $159 / $239 / $399) plus 0.50% / 0.35% / 0.25% payment integration fee. Premium support and dedicated onboarding are add-ons. No GMV take-rate is shown. Named processors (PayPal, Authorize.net, and others) may charge their own rates on top.
Who is GlobeTrader for?
Paying customer: brands and DTC sellers adding wholesale without making Faire or Alibaba the core system. Buyers: retailers/distributors; access marketed as free. Reps: independents who place store orders and track commissions. Public mentions cluster in consumer goods (toys, pet, golf); there is no published industry taxonomy. Not for factory RFQs.
Can I use Faire and GlobeTrader together?
Yes, as two channels: Faire for retailers you would not otherwise reach; GlobeTrader for the portal, reps, and shows. Faire still takes 15% on marketplace reorders unless you move the relationship to Faire Direct (0%) or to your portal. Read Faire’s current Direct rules before assuming a migration path.
Get a branded portal — or pick the other column
If the job is a brand-owned wholesale link, reps, and tradeshow QR: globetrader.com, pricing, sellers, buyers, reps. Free trial on the site. Questions: contact.
Indie-retail discovery → Faire. One Shopify admin at enterprise scale → Plus. B2B widgets on the store you already have → SparkLayer. Line sheets and a sales force → RepSpark. Department-store / specialty showroom → NuORDER. Inventory as the system of record → Cin7. A factory → Alibaba. Pick the column, not a “best” logo.
Definition: What a B2B wholesale portal is. More guides: Guides. Company: About. Managed desk: The Works.
Figures checked August 2026: globetrader.com/pricing · sparklayer.io/pricing · shopify.com/plus/pricing · Faire via salehoo.com/learn/wholesale-marketplaces · Alibaba US seller.alibaba.com/us · RepSpark repspark.com/pricing · NuORDER nuorder.com/wholesale/online-wholesale · Cin7 Omni via Software Advice / GetApp directory listings.